5 Steps to... promoting access to bank accounts

1. Be user friendly. "Ensure there's a range of ways in which people can open an account, such as sending an application form to a processing centre or going into a local branch," says Peter Kelly, head of financial inclusion at Barclays bank. "Brochures should be clearly displayed, not hidden in a drawer," he says. Isebail MacKinnon, project manager for Quaker Social Action's Street Cred, a project that supports women-led start-up businesses, says: "Banks have no uniformity of service - they need to collaborate to offer a basic account that has the same features, making it easier for clients to know what they're getting."

by Helen Holtom

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